Mazda says there’s a little bit of Miata in everything it does. While it’s easy to chalk that up as marketing frippery, when the automaker launched the Little Roadster That Could back in 1989, it proved that great things can come from a machine developed to be simple, reliable and driver-focused. Even now, none of …
Category Archive: Club News
Jul
03
Who’s Zoomin’ Who? Ad agency behind longtime Mazda campaign reportedly broomed
Mazda commercials end with the written line, “Zoom Zoom. Forever,” and there are few who aren’t familiar with that little boy whispering “Zoom Zoom.” But while the tagline might be akin to a diamond from De Beers, the 13-year relationship between Mazda and the firm that created it isn’t forever at all. Mazda has left …
Jul
03
Funny Car Commercial of the Day: A good reason for an automatic
Generally speaking, all of us at Autoblog prefer to drive a manual. Of course, there are exceptions to the rule. For instance, driving a supremely sedate luxury car with anything other than a sit-back-and-relax automatic gearbox doesn’t make a whole lot of sense. Also, when stuck in gridlock traffic, who wants to deal with a …
Jul
03
Nagare no more? Mazda to change styling direction
According to Auto Express, Mazda Europe’s British design boss Peter Birtwhistle has confirmed that the Japanese automaker will take on a new styling direction. Perhaps the news shouldn’t come as a shocker, considering that former Mazda design head Franz von Holhausen, the man responsible for the previous styling direction of concepts like the Nagare and …
Jul
03
Rumormill: 2012 Mazda MX-5 to get rotary engine option
Rumors have surfaced that the next-generation Mazda MX-5 could tip the scales at 2,200 pounds and boast an impressive 50 miles per gallon without losing a lick of horsepower in the process. And while initial reports had the Miata achieving those impressive numbers with the help of Mazda’s forthcoming SKY-G engines, Best Car Japan is …
